On June 28th, the 2024 Dcar summer test was officially opened at the Wuhan Intelligent Connected Vehicle Test Ground. 30 popular new energy models such as Zhijie S7, Wenjie M7, and Xiaomi SU7 will participate in more than 10 tests in five dimensions such as battery life charging, summer car scenarios, and AEB active safety in the next two weeks, fully demonstrating the latest strength of China’s new energy vehicles and providing a reference for users to choose and buy.

This summer test will be broadcast live on Dcar and Douyin App to ensure that the test process is open and transparent. Dcar also invited new energy vehicle companies, industry experts, automotive experts, and real users to participate together, and joined hands with all parties to promote the standardization of the field of automotive evaluation, build a more professional, rigorous, and comprehensive automotive evaluation system, better serve users, and help China’s new energy vehicles develop upward.

Five dimensions, more than 10 subjects, 30 popular models participated in the actual measurement

According to the person in charge of Dcar’s summer test, this summer test includes Zhijie S7, Wenjie M7, Ideal L7, Xiaopeng G6, Tensei N7, Zhiji L6, Model 3, Han EV, ID.7 VIZZION, Lynk & Co 08 EM-P, Leopard 5, ZEEKR 007, Xiaomi SU7, Changan Qiyuan A07, Volvo EM90, Avita 12, Mercedes-Benz EQE, NIO ET5, BMW i5, Looking Up U8, Dark Blue S7, Jityue 01, Cloud, Tank 400 Hi4-T, iCAR 03, Audi Q4 e-tron, Haobo HT, Jietu Shanhai T2, Star Era ET, Haval Raptors PHEV. All test vehicles are purchased by Dcar at its own expense, 100% are new energy vehicles, and 80% are Chinese brands, providing a panoramic display of China’s new energy vehicle industry.

The 2024 Dcar summer test subjects focus on five dimensions of battery life charging, summer car scenarios, AEB active safety, intelligent driving safety, and new energy dedicated testing, including pure electric car battery life test, charging test, AEB six children crossing, LCC night large-scale car accident scene, three-way charging pile test and more than 10 subjects. Compared with the general new energy vehicle test, the 2024 Dcar summer test has a high proportion of intelligent subjects, and is closer to the actual car use scenario of users. Previously, Dcar and Central South University released the "Road Traffic Accident Scenario Analysis Report for Autonomous Driving Testing", which extracted typical scenarios and long-tail scenarios of traffic accidents from professional data and real cases. In this summer test, test subjects such as reversing children’s crossing, six children’s crossing, and large-scale car accident scene at night have real accident references in life. Dcar introduced these subjects for the first time in the industry, which can not only help users choose a better car, but also play a role in popular science.

Wuhan is a national smart car development highland, and the Wuhan Intelligent Network Connected Vehicle Test Site where 2024 Dcar is located is a national test site. According to Su Ruiqi, the person in charge of the Wuhan Intelligent Network Connected Test Site, the test site covers an area of 1,312 acres and is divided into nine test areas. It covers almost all road environments such as high-speed ring roads, urban trunk roads, township roads, village roads, and urban interchanges. It can be combined to form more than 130 test scenarios, and can fully simulate various extreme weather conditions such as "rain, fog, and electricity". The test site can cover all regulatory test projects of intelligent network connection. Relying on this site, Dcar Summer Test will bring users professional and rigorous test content.

Build standards with the industry, open and transparent throughout the live broadcast

In order to ensure the openness and transparency of the test process and results, Dcar 2024 summer test uses a variety of methods such as co-construction standards, full live broadcast, and instant Q & A to expand user and industry participation. Before the summer test began, Dcar had worked with more than 40 R & D, engineering, testing and other team leaders from 20 car companies such as BYD, Wenjie, Changan, Ideal, and Xiaomi, as well as experts from China Electric Vehicle 100, National Passenger Car Market Information Federation, Beihang University, and other institutions to fully discuss the summer test subjects, standards, equipment, and processes.

During the summer test, all test subjects will be broadcast live on Dcar and Douyin App, and the whole process will be open and publicly supervised. Dcar also issued an invitation to all participating brand car companies, and car companies can participate in the Dcar summer test subjects throughout the process and ask questions on the spot. In addition, during the summer test, Dcar will continue to launch a series of "Answering Netizen Questions" to answer questions raised by netizens in a timely manner.

At present, China’s new energy vehicle industry is leading the world. Industry expert Cui Dongshu said that throughout the development history of the automobile industry in developed countries, third-party automobile evaluation activities can not only provide reference for users’ automobile consumption, but also provide data support for government management, and provide direction for enterprise technology and product iteration. With the development of China’s new energy automobile industry, it is the general trend to carry out third-party automobile evaluation. Moreover, the current reform of China’s automobile industry takes new energy and intelligence as the main line, and there is no precedent to follow in the world. The diversified exploration of China’s automobile evaluation industry can not only meet the real needs of consumers to buy cars, but also help Chinese automobiles better go global.

Since Dcar took the lead in releasing the car evaluation system in the industry in 2019, it has greatly increased the attention of the whole industry and the whole society to car evaluation, and brought the third-party evaluation of automobiles into the public eye. By the end of 2023, Dcar has tested more than 2,000 models and produced nearly one million pieces of data. Since 2021, Dcar’s winter and summer tests for extreme environments have set a precedent in the industry. In the previous winter and summer tests, China’s new energy vehicles have achieved outstanding results. For example, in the 2023 summer test held in Turpan, Chinese brand new energy vehicles maintained a leading position in battery life, acceleration and intelligence. Among the 60 vehicles participating in the battery life test, 9 Chinese brand new energy vehicles ranked in the top 10.

Through previous tests, Dcar has recorded that China’s new energy vehicles lead the world and witnessed the upward trend of China’s new energy industry with the whole society. Dcar summer test project owner said that Dcar will continue to explore rigorous and transparent new energy vehicle evaluation standards based on the user’s perspective, provide users with professional and valuable purchase reference, and provide support for the development of China’s new energy vehicle industry.

Self-owned brands continue to "sprint" upward.

In the first half of this year, the market share of independent brands has increased to 46.6%. However, the number of Chinese brands standing in the front row of the high-ranking team has been stable and fast in the luxury camp after years of precipitation. Brand sales and word-of-mouth have both harvested. Data show that more than 122,700 retail vehicles in the first half of the year, an increase of 7.8% year-on-year.

At the beginning of the second half, the brand took the lead in "branding". On July 26, the brand was officially launched, and the market guide price was 159,800-225,800 yuan. It is reported that the new positioning is a B + class model. This time, the brand did not follow the "routine" of the mid-to-high-end car market, but continued to "up the ante" in terms of product strength. So, what is the strength of this new car? How will it help the brand transition in the second stage?

Evolving from a B-class car to a B +-class model

In the story of brand revival, it is the "protagonist" that cannot be said. In April 2018, it was officially launched, and the price of the new car was 149,800-195,800 yuan. At that time, the medium and high car market was dominated by Japanese and German models, but with the product power of BBA, it opened up the situation in the B-class car market and gained a firm foothold.

In the team, has been the most powerful sales responsibility, data show that the cumulative sales of nearly 20,000 vehicles in 2018, 2020, sales reached 64,000 vehicles, 2021 exceeded 80,000 vehicles. In the first half of this year, although the car market is full of variables, sales are still high, retail sales reached more than 33,000 vehicles.

This time, the brand new has also become the focus of fans’ attention. Many netizens call the brand new "small H9". Since the new pre-sale, the new order has exceeded 10,000 and the delivery has exceeded 1,000.

In terms of product strength, the new car is also rushing to the B + level. The new refresh is not a surface upgrade, but an all-round upgrade and evolution from the appearance design, power system, suspension layout, interior and intelligence system, and takes a high-end route in product strength.

The new car is equipped with a new intelligent cockpit, the most significant feature of which should be the OTA upgrade. This upgrade is not simply to increase the functions of the car, but to comprehensively upgrade the six major systems, including power, chassis, and auxiliary driving. This is a commonly used product idea for new car makers.

Moreover, the new car has taken the functional experience to a higher level. For example, the original suspension screen has been converted to an embedded large-screen design, and it is equipped with a Zhilian 3.0 car system. The voice function is the most outstanding, and it can directly control 17 functions such as windows, sunroof, and intelligent high beams. In addition, the power is divided into three types, including 1.5T, 2.0T, and 1.5T HEV power systems.

Running again to help achieve the million-dollar goal

Today, the high-end car market is constantly changing, in addition to the joint venture army, there are Chinese brand high-end products and new car forces have entered the market, it can be said that the 200,000 car market is the most concentrated key area.

Rushing to the high end, the new car is not only reborn in product strength, but also does its "homework" in places that cannot be seen. The new car has as many as 227 patented technologies. The new car was born in a prosperous factory known as the "Lighthouse Factory of Numerical Intelligence".

Moreover, before going on the market, the new car has undergone rigorous road tests equivalent to more than 7 million kilometers of user conditions, deeply verifying the reliability and durability of the new car, and laying a solid foundation for internal strength. The result of both internal and external repairs is to enable the new car to fight hard against competitors of the same level.

Now, the car market in 2022 has entered the "second half", and a new round of competition has begun. For the brand, the fully armed new product is naturally the sales "pioneer" in the product series, helping the brand achieve the sales target for 400,000.

Moreover, according to the group’s plan, by 2025, the brand’s sales scale will exceed one million units. As an important branch, it is constantly expanding its product line. Build its own product team from the directions of fuel vehicles and new energy vehicles.

In terms of fuel vehicles, it is mainly the new car series composed of H7 and H9, as well as the SUV series composed of HS5 and HS7. In terms of new energy models, it is mainly the combination of electric vehicles, such as E-HS3, E-HS9 and E-QM5. In August, the first MPV model HM9 will be officially launched. At that time, the brand’s product line will cover cars, SUVs and MPVs. It is reported that in the future, the electrification transformation will also be accelerated to further help the brand achieve the million-dollar goal.

Ghost Douche’s point of view: The brand goes up, starting from the product end. Brand new, with too many era elements, this model is all in the brand’s most advanced technology, design, intelligence, power and car-making technology. It is another "ace" for the brand to attack the market. Next, it will rush to the million sales target together with the brand. What do fans think about this, leave a message.